"We Didn’t Do Anything Wrong, But Somehow, We Lost" Last Speech by Nokia's CEO - The Coverage
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“We Didn’t Do Anything Wrong, But Somehow, We Lost” Last Speech by Nokia’s CEO

During the press conference to announce Nokia’s smartphone division being acquired by Microsoft, Nokia CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. Upon saying that, all his management team, himself included, teared sadly.

Nokia CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. Nokia has been a respectable company. They didn’t do anything wrong in their business, however, the world changed too fast. Their opponents were too powerful. They missed out on learning, they missed out on changing, and thus they lost the opportunity at hand to make it big. Not only did they miss the opportunity to earn big money, they lost their chance of survival. The message of this story is, if you don’t change, you shall be removed from the competition. It’s not wrong if you don’t want to learn new things. However, if your thoughts and mindset cannot catch up with time, you will be eliminated.

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During the press conference to announce Nokia’s smartphone division being acquired by Microsoft, Nokia CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. Upon saying that, all his management team, himself included, teared sadly.

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Before the acquisition by Microsoft (who then rebranded the company into Microsoft Mobile), Nokia was one of the world’s biggest and most successful mobile phone manufacturer in the world, in fact at one point slightly over half of the world’s mobile phones are Nokia phones!

Alas, nothing lasts forever – by 2010, the mobile phone giant started its downhill path, and within only a span of a few years, the company that once sold half the world’s mobile phones now barely sold any – with a market share of barely 3%.

What went wrong? Did someone up there made a terrible decision to cause such catastrophe?

The fact is – They didn’t do anything wrong in their business, however, the world changed too fast. Their opponents were too powerful. They missed out on learning, they missed out on changing, and thus they lost the opportunity at hand to make it big. Not only did they miss the opportunity to earn big money, they lost their chance of survival.

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The message of this story is, if you don’t change, you shall be removed from the competition.

The advantage you have yesterday, will be replaced by the trends of tomorrow. You don’t have to do anything wrong, as long as your competitors catch the wave and do it right, you can lose out and fail. To change and improve yourself is giving yourself a second chance. To be forced by others to change, is like being discarded.

Those who refuse to learn & improve, will definitely one day become redundant & not relevant to the industry. They will learn the lesson in a hard & expensive way.

This article is originally written by Ziyad Jawabra. Nokia officially sold its mobile phone business to Microsoft in 2013, it’s main company still exists today as a major telecommunications company, but not in mobile or smart phones.

Conclusion:

1. The advantage you have yesterday, will be replaced by the trends of tomorrow. You don’t have to do anything wrong, as long as your competitors catch the wave and do it RIGHT, you can lose out and fail.

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2.To change and improve yourself is giving yourself a second chance. To be forced by others to change, is like being discarded.

3.Those who refuse to learn & improve, will definitely one day become redundant & not relevant to the industry. They will learn the lesson in a hard & expensive way 

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