If you did not know, Taiwan is hosting the 2017 Summer Universiade and in order to spread the hype on this sports event, they decided to get creative with their ads by placing sports venue layouts in their Mass Rapid Transit (MRT) system. It was completely super amazing makeover as they turned the MRT’s into realistic looking stimulations of sports venue.
You must be wondering how they did it, well, they decorated each subway cars with layouts on the floor. it resembled swimming pools, soccer fields, race tracks and even basketball courts. Passengers of the subway were super excited to take pictures inside the MRT cars. This project was managed by EasyCard Corporation that collaborated with the public transport throughout Taiwan as well as the Tourism Bureau of Taiwan.
If you’re in Taiwan, you can check it out and find these decked cars in Songshan-Xindian (Green) line, a central MRT route. make sure to take pictures of it!
This sports event is one of the second-largest international sports event after the Olympics and is set to take place at Taipei City, Taiwan. In 2011, Taiwan was voted by the International University Sports Federation to host the games which beat out Brasilia, the capital of Brazil. This Summer Universiade will take place in August 19th – August 30th 2017. Hence, Taiwan will be filled with tourists from all over the world during this time.
Great job, Taiwan! You made Asia proud!
So, here take a look at some of their super cool pictures.